We’re seasoned tech founders and operators, experienced in building and scaling software products across the United States, Europe, the Middle East, and Pakistan. We understand founder constraints, product strategy and the journey from idea to scale.
We’ve spent years building B2C & B2B products in different verticals and have led products to substantial scale & revenue. We also know the hurdles of product development, team-building and the game-changing impact of top talent in engineering, product and marketing in our careers.
We understand the idea-stage to Series A founder mindset and requirements really well. To help founders ideate, launch and grow their products, we launched Mindjam – a strategic partner dedicated to building tech products and teams for tech entrepreneurs, to launch and scale their software products.
With 16+ years of experience, Atif specializes in building products and engineering teams across domains like healthcare, real estate, and applicant tracking. He collaborates with startups to define and achieve business goals as measurable milestones and ensures rapid time-to-market by leading his team in delivering impactful tech products. His hands-on expertise lies in MERN, PERN stack and Ruby on Rails.
Atif has founded Testfish and Usualwords, helping startups define measurable goals, prioritize objectives, and bring ideas to market quickly. He has led engineering teams at Bboxx, Baang, and Dubizzle Labs, scaling teams from scratch, streamlining processes, and delivering impactful solutions in healthcare, fintech, and real estate. With hands-on expertise in developing scalable backend systems, secure messaging, and modular architectures, Atif combines technical excellence with strategic leadership to drive value and innovation.
With 7+ years in tech entrepreneurship, Jaffer has successfully built and scaled early-stage ventures. As the Founder & CEO of Suncart, he launched Qatar’s pioneering grocery delivery service, achieving 75K app installs, USD 500K in annual revenue, and a Y Combinator finalist spot. Jaffer led product development, secured USD 300K in funding, and partnered with Lulu Hypermarkets to onboard 10,000 SKUs, while managing diverse teams across Qatar and Pakistan. He also piloted a fresh-produce supply chain platform in Lahore, generating USD 120K in 6 months.
Jaffer’s experience extends to growth leadership roles, where he transformed Byte (YC S20) by scaling food orders 25x in 5 months, reducing CAC to under $5, and managing USD 1M in ad spend. He built the growth infrastructure using tools like Mixpanel and Adjust and fostered a collaborative culture with clear values and strategies. Jaffer’s expertise lies in driving measurable growth, streamlining operations, and delivering impactful products.